The highly anticipated day in the retail space, Black Friday, saw scores of people in big South African cities heading out to the shops in search of promised specials.
People mainly left shops pushing trolleys full of groceries, but not all of them were impressed.
Some who went to Johannesburg shopping malls in Fourways and Cosmo City said they didn’t see much difference. One buyer said it’s just a normal month end shopping day.
“It’s like your normal month. It’s just now the specials are good but they have been having them throughout the months, so there is nothing major about this Black Friday. It’s just an overrated thing,” the shopper who did not want to be identified said.
Another customer reiterated what the first said.
“I think there are normally monthly specials. There is one or two deals but normally it’s just like that,” the shopper said.
It was at one famous chain supermarket where some felt there were massive deals, claiming they had saved over 30% on some.
“There is a big difference. Weetbix is R45 and the normal price is R75,” she said.
Some said they were buying groceries as they usually do and that their shopping was not because of Black Friday.
At Mall of the South in Alberton some had a terrible day as they were robbed of money and clothes.
“I don’t know what to do because of all the money I lost. It wasn’t even mine, I was sent by someone,” said one lady with tears rolling down her cheeks.
She said she lost R1600 and new clothes she bought.
Christoph Nieuwoudt, Chief Executive Officer (CEO) of First National Bank (FNB) Consumer, encouraged customers not to carry cash on them.
“We encourage customers to minimise reliance on cash, especially for larger purchases. More importantly, by enabling consumers to tap or scan to pay, retailers can process transactions faster, reduce queue times and the risk of basket abandonment,” he said.
Black Friday was invented in the United States of America (USA) as a one-day shopping event, but has grown in recent years to reach the African continent and has been extended to last several days in South Africa, becoming the biggest shopping event in the year.